Why 50×70 cm Is the Go-To Poster Size
If you are unsure which size to pick, this is probably the one. At 50 × 70 cm, the print is large enough to be the main piece on a wall but not so large that it demands a huge room. It works above a sideboard, next to a bookshelf, in a bedroom, or as the centre of a gallery arrangement flanked by smaller prints.
This is also the size most European frames are built for. Walk into any interior shop in Berlin, Amsterdam, or Zurich and the ready-made frames on the shelf will fit 50 × 70. That is not a coincidence — it is the format that works in the widest range of European apartments, where walls tend to be tall but rooms are not always wide.
One 50 × 70 print gives a wall clear purpose. Two, side by side with a few centimetres between them, create a statement without any complicated layout planning.
Choosing the Right Subject at 50×70
At this size, both detail and bold composition read well. Botanical posters with intricate plant structures hold up — you can see individual leaves and petals without leaning in. Landscape prints get enough room to breathe, with horizon lines that actually feel expansive.
Modern and contemporary subjects — geometric abstraction, colour studies, minimalist line art — make strong graphic statements at 50 × 70 without overpowering the furniture around them. If you lean toward Japanese art, this size gives Ukiyo-e and Shin-hanga prints the scale their compositions were originally designed for. See the Japanese collection.
For a safe starting point, the bestseller collection filters by what sells — most of those purchases happen at exactly this size.
Framing Options for 50×70 Prints
All prints are produced on 225g matte fine art paper with archival pigment inks. The surface is smooth and non-reflective, which means framing under glass preserves clarity without introducing distracting glare.
Three frame colours: oak suits warm interiors and pairs naturally with botanical or vintage subjects. Black creates a clean border that works with almost anything, especially photography and graphic art. Walnut brown sits between the two — warm but with enough contrast to define the edge of the print against a light wall.
Unframed is a practical choice if you want to use your own frame or if you are building a gallery wall over time and prefer to frame everything at once for a consistent look. Visit the frames and hangers collection for options you can add later.
50 × 70 cm is also the middle step between A3 prints and the larger 70 × 100 cm format. If you already have an A3 and want more impact from the same motif, this is the natural upgrade — same artwork, same quality, noticeably more wall presence.